Agenda

9.30 – 10.00 – REGISTRATION & WELCOME COFFEE

10.00 – 12.30 – MOBILE PAYMENTS TECHNOLOGY AND TRENDS

OVERVIEW

As consumers become more digitally driven, optimizing the channel experience, taking advantage of alternative distribution channels and figuring out the role of physical branches in a virtual world become issues of the utmost importance to banks.

Customers largely desire a more personalized banking experience. Still, all banks will have to prepare for the paradigm shift to digital, and banks will have to master how to engage with their customers virtually.

Banks will have to learn how to sell in self-service channels, and right-size the branch while improving sales effectiveness.

Social, mobile and visual communication channels are coming together to transform the way consumers interact with their banks and each other.

More and more banks have begun to offer mobile banking services, moving mobile away from being an innovative new medium to essential digital channel which is expected by customers. According to recent research, it will soon be more important than the Internet, call centers, branches and ATMs. Mobile networks already cover 90% of the world’s population.  At the same time, there has been a massive growth in traditional and smartphone registrations.

Mobile Banking, Internet Banking, Personal Finance Management, Mobile Authentication represent the future of banking services.

Also, as mobile payments grow, they are opening up a huge range of compelling new opportunities for growing businesses. Using smartphones to accept payments is just one element of that picture – well-established and larger businesses are developing their own apps and payment systems which will allow customers to use their mobile phones to make payment in the same way they would use a card. This opens up a channel between merchant and consumer that has not existed before. It enables them to market products directly via their handset as well as build up a fuller picture of their customer base.

Do not miss this opportunity to learn about the technology and trends for the mobile payments and how you can grow your business and save time!

TOPICS

Business models: emerging business models to drive customer adoption across both multichannelbanking and payments.

Partnerships: how to gain the most from joint ventures and partnerships between merchants, operators, banks in emerging economies

Security and customer adoption: what is the right solution and mix of services for your customers? How are new mobile virtual currencies and models affecting them?

Security vs. User Friendliness: the Right Approach

Multichannel from the bankers’ perspective

Debating Mobile Banking, Internet Banking, Personal Finance Management, Mobile Authentication and their potential to increase revenue for Banks

Business case: electronic and installment tax collection

Changing the game: how mobiles and tablets have changed expectations and interactions

Looking ahead: what can we expect from multichannel banking in the coming years?

INVITED SPEAKERS:

• Dan NICA – Ministry of Communications
• Radu PUCHIU – State Secretary, Councellor of the Romanian Prime Minister
• Bogdan SPUZA – Executive Director of Marketing and Product Management, BRD Group Societe Generale
  [ descarcă prezentarea ]
• Doina COSTACHE – Mobile Lead, Google Romania
• Dan VIRTOPEANU – Managing Partner at Breeze Mobile – [ descarcă prezentarea ]
• Titu GRECESCU – Pay&Co – [ descarcă prezentarea ]
• Andrei CREȚU – Consulting Manager, PwC Romania – [ descarcă prezentarea ]
• Samsung Representative

12.30 – 13.00 – QUESTIONS & ANSWERS

13.00 – 13.10 – CLOSING REMARKS

13.00 – 14.00 – NETWORKING BUSINESS LUNCH

WHO SHOULD ATTEND:
Top management of Banks in Romania
National Bank of Romania Representatives
Representatives of VISA and MasterCard
Emerging Technologies
Payment Strategies
Electronic Delivery
Mobile Innovation
Product Innovation
E-Banking/e-commerce/online
Consultants
Lawyers
Mass media representatives